fbpx

About Us

Our Purpose

Start Strong is 100% dedicated to gleaning the best from people and initiatives. From team development seeded from a positive, strengths-based perspective to branding and marketing execution centered on your organization’s core competencies and industry position, StartStrong uses this approach to ensure you get the best out of your team and from your brand.

Our Purpose

StartStrong is 100% dedicated to gleaning the best from people and initiatives. From team development seeded from a positive, strengths-based perspective to branding and marketing execution centered on your organization’s core competencies and industry position, StartStrong uses this approach to ensure you get the best from us and for your brand.

On Our Resumes

Who We Are

Shaun Archer

Shauna Archer

Starter

  • B2B-focused, strategic, tactical and operational, Shauna brings these strengths together when solving challenges to win big for clients
  • 10 years in corporate Fortune 100 companies + 10 years in marketing agencies =  serving dozens of clients in industries including retail, technology, industrial, healthcare, law and aerospace
  • Equally balanced between left-brain and right-brain traits; responsible and reliable, creative and clever, Shauna has the breadth and depth to lead marketing programs for small startups to enterprise-level organizations
  • Shauna instinctively gets a client’s problem and likewise instinctively knows how to solve it – what kind of resources are best, what type of creative will resonate and what the client can do to differentiate and communicate their unique value props in crowded marketplaces
  • Texas-born and Dallas-based; work is extremely important but comes in behind her faith, her family and her bulldog
Nancy Gauthreaux

Nancy Gauthreaux

Creative Curator

  • Branding, company identity, creative concepts and visual application are all Nancy’s language; she can communicate in fonts, colors, patterns, gradients, styles, images and the like to tell the best brand story and solve any conceptual challenge
  • From launching a new logo, brand, or packaging to marketing campaigns, promotions and videos, there’s not much this creative director hasn’t done
  • Started in print (some years ago) but now excels at delivering digital first design
  • Nancy is gifted in taking the complex and making simple; she has a knack for solving problems and seeing the big picture
  • Nancy is deliberative, disciplined, consistent, creative and approachable – no creative chip on this director’s shoulder
  • Born and raised in Louisiana, met her hubby of 20+ years at LSU and raised twin daughters now in college themselves – at least the Pug is still at home

April Leman

Strategy & Content Guru

  • Developing creative content, witty headlines, tactical technical writing and nuanced corporate communications are all in April’s wheelhouse
  • With over 10 years of marketing and communication experience, April has spent the majority of her career agency-side honing her ability to activate on a range of clients, industries, brands and styles
  • Energetic, action-oriented, strategic, creative, versatile and on-point are evident in her work – she is a rarity in the creative writing space and can find just the right words and tone to land a campaign and incite action for the audience
  • Can easily relate and execute communication projects from small companies to large enterprises
  • Born in the Midwest, lived in Germany and now calls central Texas home (along with her husband, daughter and Frenchy)

How We Work

We build our teams using dozens of specialized contributors, contractors and agencies who have demonstrated their strengths in their respective portfolios. All our team members must have the same objective in mind – achieving client success while checking their egos at the door.

We won’t tell you how to run your business. We will apply our talents to your work and you can see for yourself the positive results.

How We Work

We build our teams using dozens of specialized contributors, contractors and agencies who have demonstrated their strengths in their respective portfolios. All our team members must have the same objective in mind – achieving client success while checking their egos at the door.

We won’t tell you how to run your business. We will apply our talents to your work and you can see for yourself the positive results.

What We Believe

Marketing is ever-changing and constantly evolving. And, we believe it requires a nimble and flexible team to meet the market demands. At StartStrong we know how to get things done. We trust you know your business best. We want to earn your trust in our collective expertise and ethical approach to solving your toughest marketing challenges.

What We Believe

Marketing is ever-changing and constantly evolving. And, we believe it requires a nimble and flexible team to meet the market demands. At StartStrong we know how to get things done. We trust you know your business best. We want to earn your trust in our collective expertise and ethical approach to solving your toughest marketing challenges.